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PepsiCo celebrates its heroes


What makes PepsiCo great? It’s the people who put their energy, hard work and diligence in everything they do. These are our real faces; our Heroes. We’ve brought the stories of five PepsiCo associates to you, so you can witness firsthand how they nurture their dreams and aspirations. Sanam Sheikh made the bold move from a career in HR after 16 years, and stepped into a core commercial role. Today, she handles the key accounts and trade marketing portfolios and oversees a team that helps build our business, both in foods as well as beverages. She is constantly challenged – but thoroughly enjoys the work. Khadija Muzaffar was a curious young girl, who took a keen interest in the electrical equipment which her brothers used to work on. Nine years ago, she joined PepsiCo as a process operator; today, she is PepsiCo Pakistan’s first female Site Expert Trainer. She continues to climb up the ladder and is changing her and her family's life in the process. Sara Naeem joined PepsiCo as a Management Trainee, and in no time, her passion for environmental sustainability found a home. She got the chance to work on various projects that are helping us achieve critical global sustainability goals, related to our Performance with Purpose agenda. Today, she is on a location-free assignment, working on projects that have a global impact. Muhammad Waseem was one of the first PepsiCo staff members who joined the snacks sales team, when it was formed in 2005. Over a span of 13 years, Waseem grew from a Level 1 employee, into his current Level 8 role as Zonal Sales Manager for Peshawar. After seeing his stellar results, he was awarded the Chairman’s Ring of Honor. Finally, Maqsood Jan, our potato farmer in the picturesque Yasin Valley of Gilgit Baltistan, was the first farmer who was brought on to grow potatoes in that region. Years later, he is a mentor to over 30 other farmers and has improved his standard of living. These stories not only represent the true values of the organization but also show how our talented team makes stringent efforts to ensure that the organization works in synchronization to bring you the products our consumers love. We are so grateful to these staff members - our Heroes - and hope you are just as inspired by their stories. You can watch their individual journeys of triumph on the PepsiCo Pakistan YouTube page. You will appreciate their stories even more.

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Bayaan crowned winner of Pepsi Battle of the Bands season 3


The results of Pepsi Battle of the Bands season 3 are in! You’ve crowned Bayaan as the winner! Formed in 2015, Bayaan’s story can be traced back to the jam sessions of a music show. It was during these jam and recording sessions that the future members of the band - all college students at the time - met and became fast friends. The five-member band, which believes in producing original content, takes inspiration from different genres of music. From Mehdi Hassan to Dream Theater, Junoon, Iron Maiden, Pearl Jam and Sound Garden — the playlists of the band members are as diverse as they are. The band comprises of Asfar Hussain on vocals, Haider Abbas on bass, Shahrukh Aslam and Muqueet Shahzad on guitars, and Mansoor Lashari on drums. While Asfar Hussain has an undergraduate degree in musicology, the rest of the band members are self-taught. Bayaan has consistently grown throughout their journey on season 3 of Pepsi Battle of the Bands. Their opening act was their powerful original, “Farda”, and they made it an easy decision for the judges to shortlist them for the top 8. However, as the season progressed, Bayaan would end up in bottom 2 - in 3 out of the 4 knock-out episodes! Yet, the band would make a powerful comeback - be it with their originals - such as the soulful “Raaz-e-Fitna” or a powerful rendition of Junoon’s “Azaadi”. One of the band’s most defining qualities is their strong and moving songwriting. Penned in Urdu, the gritting lyrics of their songs tend to mesmerize music-lovers. Bayaan has showcased 5 original songs through the course of the show’s 3rd season (“Farda”, “Raaz-e-Fitna”, “Tou ka hua”, “Hum Nadaan”, “Paani aur mitti”, “Nahin milta”), showing their ability to make wonderful original music.

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PepsiCo Foundation announces $100,000 grant to WFP Pakistan


Islamabad; August 3rd, 2018 – Ahead of  the start of the academic school year, the PepsiCo Foundation has announced a USD 100,000 grant to the United Nations World Food Programme (WFP; the world’s largest humanitarian agency fighting hunger worldwide). This contribution to the WFP will help deliver 400,000 nourishing meals to underserved adolescent female students in the newly-merged districts of Khyber Pakhtunkhwa province. The grant was awarded as a result of Ready, Step, Move…Give!, a step-challenge program created by Healthy Living, PepsiCo’s employee well-being program, and the PepsiCo Foundation, to encourage employees to get moving and focus on their well-being, while giving back to help feed children in need. The newly-merged districts of Khyber Pakhtunkhwa province consist of areas where there are low levels of female literacy; most girls of high school age are not in school. This collaboration between the PepsiCo Foundation and WFP will encourage girls to continue their study to secondary level, and help keep them in school. “In many parts of Pakistan, children go to school hungry, unprepared to learn and unable to focus.  We are honored to partner with the United Nations World Food Programme to help keep adolescent girls in school,” said Furqan Ahmed Syed, Vice President and General Manager, PepsiCo Pakistan and Afghanistan. “We know the critical role that nutrition plays in a student’s overall performance and we are proud of the passion that PepsiCo employees brought to Ready, Step, Move…Give! to improve their own wellbeing and  help female students succeed by providing a healthy addition to their school day.” Ready, Step, Move…Give! is part of PepsiCo’s Performance with Purpose initiative, a set of goals focused on delivering sustainable long-term growth while leaving a positive imprint on society and the environment. By 2025, PepsiCo has committed to provide access to at least 3 billion servings of nutritious foods and beverages, to underserved consumers and communities, through a variety of channels, and through programs supported by the PepsiCo Foundation. PepsiCo is making steady progress on this goal, and as of 2017, over half a billion servings have been made available.

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2017 Sustainability Report shows significant progress


Lahore; 16 July 2018: PepsiCo International released its 2017 Sustainability Report. The report outlines the progress the company has made towards its sustainability philosophy called ‘Performance with Purpose’. Performance with Purpose is PepsiCo’s vision to deliver top-tier financial performance by improving the products the company sells, operating responsibly to protect the planet and empowering people around the world. PepsiCo has taken steps, globally, to embed these goals in their business and has made significant progress towards achieving them. Most notably, in 2017, 27.5% of the company’s net revenue came from their Everyday Nutrition portfolio. Approximately 16 million people were provided access to safe water since 2006 and 6.4 million women and girls benefited in communities around the world near where the company works. In Pakistan, PepsiCo considers sustainability to be at the heart of its operations. PepsiCo Pakistan’s agriculture and operations teams helped conserve over 1 billion liters of water in 2017 through sustainable farming practices. This number is expected to double by the end of 2018. Similarly, wastewater and air emissions have consistently met stringent standards. The use of alternative energy will expand from the current capacity of 40 KW to 370 KW by the end of 2018. On the human development front, PepsiCo became the first multinational in Pakistan to sign the Women Empowerment Principles. At their snacks manufacturing facility, PepsiCo has increased front line female talent workforce by three fold. The company has also continued their mission of empowering young girls, by mentoring hundreds of female students at Care Foundation-adopted schools.

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PepsiCo and PCSIR sign MoU


Islamabad; 8 June 2018: In a ceremony held today, PepsiCo and the Pakistan Council of Scientific and Industrial Research (PCSIR) reiterated their commitment to ensure the highest quality for PepsiCo’s snack products. Both parties signed a Memorandum of Understanding (MoU), focusing on third party monitoring and testing of PepsiCo snacks products by PCSIR, including Lay’s, Cheetos and Kurkure. “PepsiCo is committed to the development, manufacture and distribution of safe and wholesome products that consistently meet or exceed consumer requirements and adhere to all applicable regulations,” said Furqan Ahmed Syed, Vice President and General Manager for PepsiCo Pakistan. “Our business success is built upon the trust consumers have in our products. We earn their trust by designing, manufacturing and distributing safe, high quality products that deliver high levels of customer satisfaction,” he said. “We are delighted to continue this multi-year engagement with PepsiCo,” said Dr. Shahzad Alam, Chairman, PCSIR. “This collaboration is in line with our goal of working more closely with industry, so that all stakeholders benefit. Moreover, PCSIR has witnessed first-hand the quality standards of PepsiCo snack products”. The agreement builds on an existing partnership PepsiCo has had with PCSIR since 2009, whereby the Council tests and assesses the safety of our snacks products, for which the potatoes and corn are 100% locally sourced from Pakistani farmers. Through their internationally-recognized testing protocols, PCSIR will ensure that PepsiCo snack products will be compliant to all local and international regulations on quality and food safety, so that consumers can enjoy these products with confidence from PepsiCo and PCSIR.

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PepsiCo commemorates World Environment Day


Lahore; 5 June 2018: PepsiCo commemorated World Environment Day at its snacks manufacturing facility, with an interactive session for staff, informative presentations by the United Nations Development Program (UNDP) and World Wildlife Fund (WWF) and an outdoor demonstration on reuse of organic waste. “World Environment Day allows us to reaffirm our commitment to Performance with Purpose, PepsiCo’s belief that its success is inextricably linked to the sustainability of the world around us,” said Mr. Syed Kazmi, Plant Manager for the snacks manufacturing facility. “We believe PepsiCo Pakistan has tremendous potential to deliver on Performance with Purpose goals of improving the products we sell, operating responsibly to protect the planet, and empowering people around the world.” PepsiCo’s snacks manufacturing facility, located on Sundar Industrial Estate, is a state-of-the-art plant where sustainability is a way of life. Several achievements have been made at the plant as a result of the alignment with our global Performance with Purpose philosophy. For example, wastewater and air emissions have consistently met stringent standards set by the Government of Punjab in its Punjab Environmental Quality Standards, along with a 25% decrease in water usage ratio since 2015. In addition to these steps, the use of alternative energy will expand from the current capacity of 40 KW to 370 KW by the end of 2018. PepsiCo has also committed to planting over 3,000 trees on the Sundar Industrial Estate.

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WWF-Pakistan and PepsiCo pledge to mitigate climate change


Lahore, 1 March 2018: Lahore, as well as other cities in Pakistan, are losing green spaces and natural ambience. We need to revisit our development schemes and address the environmental concerns arising as a result of this. This was stated by speakers during a tree plantation drive jointly organized by WWF-Pakistan and PepsiCo at Sundar Industrial Estate (SIE), Lahore. The drive is part of PepsiCo’s commitment to plant trees for environmental sustainability, and has been initiated as part of WWF’s Earth Hour which will be observed on 24 March 2018 across the world. WWF-Pakistan is supporting PepsiCo to fulfil its commitment of planting a total of 22,000 indigenous trees mainly in Changa Manga, while 2,000 will be planted by PepsiCo in other locations including SIE. The main purpose of the drive is to enhance health, improve air quality and mitigate the adverse impacts of climate change. It was shared that the lack of green belts and increased concrete cover has led to elevated temperatures in cities. Furthermore, new developmental projects and housing colonies are threatening the existence of greenery and the subsequent cutting of trees not only escalates greenhouse gas (GHGs) emissions but increases temperature and vulnerability to extreme weather events. It also has adverse impacts on groundwater recharge. During the ceremony, Furqan Ahmed Syed, General Manager and Vice President of PepsiCo Pakistan, said, “Today’s event is rooted in our governing philosophy of ‘Performance with Purpose’ - our commitment to making healthier products, protecting our planet and empowering our associates and the communities we serve.” Speaking on the occasion, Hammad Naqi Khan, Director General WWF-Pakistan said that according to NASA and the National Oceanic and Atmospheric Administration the year 2017 was among the three warmest years on record. “There is an urgent need to connect people to nature as part of our shared responsibility and sustainable future.  Pakistan has the highest annual deforestation rate in Asia and forests cover is less than 2.5 per cent of the total land. There is an urgent need to initiate massive plantation drives in and near metropolitan cities to reduce the adverse impacts of climate change.” He also shared that although Pakistan is not contributing much to climate change it ranks among the top ten most vulnerable countries and is exposed to its adverse impacts such as extreme weather events, more persistent droughts, floods and heatwaves. He emphasized the need of public-private partnerships to promote the cause of the environment in the country. U.S. Consulate Lahore’s economic chief Ann Mason said that trees are essential to life on Earth, and provide vital ecosystem services like clean air, water, food, timber, medicine and many other benefits. To better protect the environment, she added, there is a need to value and conserve trees and forests that help reduce carbon emissions and provide livelihood opportunities to local communities.  Earth Hour started as a symbolic lights out event in Sydney in 2007, and has now grown to engage individuals, business and organizations in over 7,000 cities and more than 180 countries and territories during the hour and beyond. Earth Hour 2018 will be celebrated on Saturday, 24 March 2018 between 8:30 p.m. and 9:30 p.m. local time. As accelerating climate change and staggering biodiversity loss threaten the planet, the movement will bring together millions of people to connect to Earth and spark never-before conversations on climate change and the loss of nature around them, undeniably the need of the hour. As the staggering decline in biodiversity threatens climate action and sustainable development globally, Earth Hour 2018 focuses on shining a light on the accelerating biodiversity loss on our planet. The movement invites hundreds of millions of WWF supporters and global networks to ‘spark’ urgent conversations on loss of nature around them. This year WWF-Pakistan is focuses its efforts on real goals to combat climate change by urging the government, private sector and individuals to plant indigenous trees. So far the organization will plant close to 45,000 saplings, out of which 22,000 are part of PepsiCo’s commitment.

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PepsiCo celebrates 25 year partnership with MCR Group


Karachi; 31 January 2018: PepsiCo and the MCR Group celebrated their 25 year partnership at an event. Senior leadership from both entities was present at the event, where a 5 year extension in the partnership was also announced. MCR Group is the master franchise operator for Pizza Hut, Burger King and TGIF restaurants in Pakistan. “I congratulate the PepsiCo Pakistan family and the MCR Group on this landmark occasion”, said PepsiCo CEO for the Asia, Middle East and North Africa sector, Mr. Mike Spanos. “This silver jubilee is a celebration of the achievements made thus far, and presents us with tremendous opportunities for the future”, said Mr. Furqan Ahmed Syed, VP and GM for PepsiCo Pakistan. “We are pleased to extend our long association with PepsiCo. We, and our customers, greatly enjoyed this partnership”, said Mr. Aqueel Hassan, Chairman and CEO, MCR Group.

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PepsiCo continues to be the first choice for Air Blue


Lahore; 2 November 2017: PepsiCo and Air Blue announced extension of its 13 years partnership. The partnership was established in 2004, when Air Blue was founded. With the extension of this partnership, PepsiCo maintains its leadership in the air travel segment, in Pakistan, as the exclusive beverage partner. The agreement was signed in the presence of senior management from PepsiCo and Air Blue. “PepsiCo is proud to partner with Air Blue for the last 13 years,” said Vice President and General Manager of PepsiCo Pakistan, Mr. Furqan Ahmed Syed. “The signing of this agreement allows us to continue to offer Air Blue passengers an assortment of PepsiCo beverages that have delighted consumers for decades.” Speaking about the agreement, Air Blue Managing Director, Mr. Junaid I. Khan, commented, “We are positive that our continued business alliance with PepsiCo will help us achieve even higher standards of quality and service, and this renewal of agreement shall again prove to be of great success and mutually beneficial for both partners and their customers.” Air Blue is Pakistan’s fastest growing private airline, possessing a state-of-the-art fleet of Airbus A320-321, which is providing air transport to domestic and international destinations. Since commencing its beverage business in the country in 1967, PepsiCo has grown to be one of the largest consumer goods producers in Pakistan and a market leader in refreshment beverages and snacks.

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