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7UP is a brand name known around the world for its simple refreshing taste and lively effervescence. 7UP's lemon refreshment picks you up and leaves you feeling upbeat. Its sparkling, crisp lemon and lime flavor keeps you positive against all odds. Just the perfect drink for a country that's simply unputdownable by its share of downswings and challenges. We're always upbeat about the present, and optimistic about our future.

7UP has become the leading player in the Lemon & Lime beverage category. It’s the perfect beverage to go with food, encouraging the full flavor to come through. It’s the ideal choice for summers due to its refreshing lemon and lime flavor coupled with a lively fizz.

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